Supermart Nigeria logoSupermart Nigeria logo

Digital Marketing Executive

On-site Full-time

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Experience Level

Mid to Senior

Qualifications

Bachelor's degree in Marketing or a related field is preferred.1-3 years of experience in SEO, Social Media Marketing, and basic Graphic Design within a data-driven marketing environment.

About the job

  • Drive the strategic planning and implementation of innovative digital marketing initiatives to effectively promote Supermart's services to our valued customers.
  • Oversee the planning, organization, and management of email campaigns, events, social media platforms, and creative content aligned with our marketing calendar to enhance website traffic and boost conversions.
  • Lead customer acquisition and retention efforts through digital channels including SEO, email marketing, affiliate partnerships, and social media, ensuring optimal customer engagement.
  • Analyze ongoing marketing efforts to identify enhancements that can elevate revenue, increase brand visibility, and improve the customer experience, and implement these enhancements accordingly.
  • Participate in the recruitment process by interviewing and onboarding new team members.
  • Accountable for achieving and surpassing marketing revenue goals, formulating actionable plans to address any revenue shortfalls.
  • Utilize Google Analytics and other analytical tools to provide strategic recommendations for marketing activities.
  • Assess and analyze the effectiveness of both online and offline marketing campaigns, including email promotions, events, SEO initiatives, and affiliate programs, to inform future strategies.
  • Collaborate with web developers to implement necessary changes on the company website.
  • Conduct keyword research aligned with Supermart's business objectives to optimize existing content and identify new opportunities.
  • Offer SEO insights and recommendations to enhance website structure and content elements.
  • Develop and manage content strategies in line with SEO goals, both general and keyword-specific.
  • Assist in creating engaging marketing content for social media, including customer testimonials, case studies, and blog articles.

About Supermart Nigeria

Supermart is Nigeria's premier online supermarket, offering an exciting opportunity for individuals looking to thrive in a fast-paced environment while experiencing significant personal and professional growth. Join our dynamic team of talented entrepreneurs as we create a lasting impact in society. We provide a unique entrepreneurial experience in a structured yet enjoyable workplace, supplemented with a management training and in-house mentorship program.

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